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Tools & Frameworks
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Tools & Frameworks
A curated collection of tools and frameworks I use in my work.
Product & Design Frameworks
Discovery & Research
Jobs to be Done
Framework for understanding customer motivations and the 'jobs' they hire products to do.
AEIOU Framework
Observation framework for understanding user activities, environments, interactions, objects, and users.
5 Whys
Root cause analysis technique that asks 'why' five times to get to the core of a problem.
5 Ws and H
Information gathering technique using Who, What, When, Where, Why, and How questions.
Prioritization & Strategy
Kano Model
Prioritize features based on customer satisfaction and implementation effort.
RICE Scoring
Prioritization framework based on Reach, Impact, Confidence, and Effort.
MoSCoW Method
Prioritization technique categorizing requirements as Must, Should, Could, Won't have.
Design & Evaluation
Usability Heuristics
Jakob Nielsen's 10 principles for interaction design and usability evaluation.
Usability Heuristic Frameworks
Comprehensive guide to different usability heuristic frameworks and when to use them.
General Toolkits
Untools
Collection of thinking tools and frameworks for better decision making.
Mind Tools
Essential skills for an excellent career - leadership, problem-solving, and decision-making tools.
Product Frameworks
Comprehensive collection of product management frameworks and methodologies.
Design & Prototyping Tools
User Research & Insights
Userology
User research platform for conducting interviews, surveys, and gathering customer insights.
Listenlabs
AI-powered platform for analyzing customer conversations and extracting insights.
Condens
User research repository for organizing, analyzing, and sharing research insights.
Insight7
AI-powered user research analysis tool for extracting insights from interviews and feedback.
Synthetic Users
AI-generated user personas and synthetic user data for research and testing.
AI-Powered Generation (Visuals, UI, Video)
Galileo AI
AI-powered design tool that generates UI designs from text descriptions.
v0 by Vercel
AI-powered UI generation tool that creates React components from text prompts.
ChatGPT
AI assistant for brainstorming, content creation, and problem-solving in design workflows.
Magician
AI-powered Figma plugin for generating icons, copywriting, and design assets.
Leonardo AI
AI-powered image generation tool for creating stunning visual assets and artwork.
Scenario
AI-powered game asset generation platform for creating consistent art styles.
Sora
OpenAI's text-to-video AI model for creating realistic and imaginative video content.
Kling AI
Advanced AI video generation platform for creating high-quality video content from text.
Runway ML
AI-powered creative toolkit for video editing, image generation, and content creation.
Prototyping & Development
Lovable
AI-powered full-stack web development platform for rapid prototyping.
Replit
Collaborative online coding environment for rapid prototyping and development.
Bolt
AI-powered development platform for building and deploying web applications quickly.
Visual Design & Animation
LottieCreator
Tool for creating and editing Lottie animations with an intuitive interface.
Canva
User-friendly graphic design platform with templates, AI features, and collaboration tools.
Microsoft Designer
AI-powered design tool integrated with Microsoft 365 for creating professional graphics.
AI Audio
ElevenLabs
AI voice generation platform for creating realistic speech and voice cloning.